Meet Our Leadership Team

The executive team at Modernize is a group of passionate, teamwork-driven leaders with decades of combined experience in the home improvement and performance marketing niche. Together, their goal is to revolutionize the home improvement space by providing a seamless digital solution for homeowners and professional contractors to connect with one another. Our leaders support teams spread across several different departments - including business development and sales, customer success, marketing, editorial, and engineering.
Jeff Barnes

Jeff Barnes

Senior Vice President, General Manager

Jeff Barnes serves Modernize Home Services, a division of Quinstreet, as the Senior Vice President and General Manager. He is the lead executive responsible for the division’s profitability, people and growth.

Jeff began his career in the home improvement industry in 2008 as the Regional General Manager for Clearwire in the Northwest. He joined Modernize in 2015 as the Director of Enterprise Sales and Account Management, and has since bolstered his career in business development, account management, team-building and technology prowess. Jeff carries over a decade of senior leadership experience in pre- and post-IPO environments, has been a stakeholder in several acquisitions, and thrives in the digital technology space.

Jeff graduated from the University of Washington with a degree in Political Science and a Sales Certification from the Foster School of Business. He went on to hone his craft through the University of Texas McCombs School of Business, Executive Education Program.

Jamie Smith

Jamie Smith

Vice President, Homeowner Experience and Client Acquisition

Jamie Smith serves Modernize Home Services as Vice President of Homeowner Experience and Client Acquisition, and strategic business leader. She focuses on multi-channel marketing strategy, and spearheads the Modernize brand promise initiative for both homeowners and clients. Jamie is responsible for client demand generation, homeowner user experience, and communication technologies, constantly challenging the status quo to make it easier for homeowners to embark on, and complete, home improvement projects.

Prior to joining Modernize, she was the director of marketing services at Motiv, a marketing automation and CRM management firm where she has helped many B2C and B2B organizations, including NASCAR, Powerball, NFL Alumni, and Johnson & Johnson with their marketing programs.

Jamie graduated with a degree in Organizational Communications from the University of North Carolina and obtained a certificate from the Management Development Program at Harvard Business School.

Gregg Hicks

Gregg Hicks

Vice President, Performance Marketing

Gregg Hicks serves Modernize Home Services as the business’s Vice President of Performance Marketing, strategic business leader, and brand spokesperson. He is a longtime marketer in the home improvement space with over 20 years’ experience and expertise across analytics, SEO, social media, SEM, affiliate marketing, product management and solutions, and strategic partnerships. Gregg has built a career dedicated to innovating the way home improvement companies build positive connections with more homeowners, and evolve their brand experience.

As the brand spokesperson for Modernize, he plays a pivotal role in communicating the value of thoughtful matchmaking between homeowners and home improvement professionals that forges positive and productive connections between the parties. Gregg holds a BA in Marketing Management with a emphasis in Communications from Hartwick College.

Nate Koenigsfeld

Nate Koenigsfeld

Vice President, Operations and Analytics

Nate Koenigsfeld is the Vice President of Media Business Development, and serves as the strategic leader of all business operations at Modernize Home Services. He is responsible for company performance forecasting, publisher and client onboarding, client data ingestion and qualty, and data visualization across teams. Nate and his teams own the development and scale of Modernize’s proprietary Quality Management Framework. Nate has been a leader in the home services industry since 2008, serving a variety of different roles, with expertise in account management, business development, product management, and analytics.

Prior to working at Modernize Home Services and QuinStreet, Nate provided business insights to Google through contract work, as well as working as a marketing associate with a small business benefits provider. Nate graduated with a degree in Public Relations from the University of Northern Iowa.  He went on to get his Masters degree in Communication from Virginia Tech University.