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A Guide to Search Engine Marketing Best Practices
Search engine marketing (SEM) is a digital marketing strategy used to increase the visibility of a website on search engine results pages (SERPs). After the launch of our SEM web series, Taking Paid Search to the Next Level, we created an eBook that further expands on search engine marketing. Learn…
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eBooks
2024 Homeowner Insights
Gain insights from a record-breaking 150,987 homeowners, covering key trades like Windows, Roofing, HVAC, and…
Articles, eBooks
Leveraging Independent Living Trends for Business Success
Modernize’s recent independent living and home accessibility survey of nearly 11,000 homeowners over December 2023 to January 2024 shows us a growing trend of people wanting to make their homes...
eBooks
2023 Homeowner Insights
Dive into our latest collection of insights from thousands of homeowners surveyed in 2023, including trades from Windows, Roofing, HVAC, Bathrooms, and…
eBooks
2022 Modernize Annual Homeowner Sentiment Report
Each year, Modernize Home Services surveys thousands of U.S. homeowners to better understand their project preferences and pain points. Our homeowner sentiment survey is an ongoing, long-term study of how...
eBooks
A Guide to Search Engine Marketing Best Practices
Search engine marketing (SEM) is a digital marketing strategy used to increase the visibility of a website on search engine results pages (SERPs). After the launch of our SEM web...
eBooks
The State of The Contractor in 2022
There have been many unpredictable changes within the industry, and the world, over the last couple of years. Back in January, we conducted a survey of over two hundred home...
eBooks
eBook Fall 2021 Homeowner Survey Results
Last year, as homeowners grappled with the pandemic and shelter-in-place restrictions, the home improvement industry experienced a boom of projects. More than a year into this turbulent time, homeowners are...
eBooks
eBook: A Contractor's Guide to Following Up with Homeowners
Following up with homeowners is one of the most crucial components of landing new customers and closing more deals. Building a concrete follow-up strategy can allow you to develop stronger...
eBooks
eBook: 2021 Modernize Annual Homeowner Sentiment Report
Each year, Modernize Home Services surveys thousands of U.S. homeowners to better understand their project preferences and pain points. Our homeowner sentiment survey is an ongoing, long-term study of how...