FAQs

Modernize is a digital platform designed to help homeowners through their entire home improvement journey, from initial research to planning for installation day. Our website offers information, tools, and technology to help you make confident decisions about your project. We specialize in cost guides, cost calculators, and informational buying guides to make the research and project planning as easy as possible. To help you find and choose the right professional for your project, we also offer contractor profiles, reviews, and promotions, as well as a SmartMatch directory which shows the top-rated professionals in your area.

Modernize matches homeowners with the best local professionals for their project. When a homeowner requests quotes using our website, we use a robust algorithm to match you with up to 4 top-rated professionals for your project, based on your project needs and location. Once you receive your matches, you can explore contractor profiles, reviews, promotions and more using our Homeowner Resource Center. Within 24 hours, you’ll hear from each of your contractor matches to discuss their credentials, the project scope, and review their quote. Then, you choose the one best suited to your budget and project needs!

Simply visit modernize.com and click on Find Local Pros at the top of the page. You will also see Find Local Pros buttons throughout our website. From there, answer a few questions about your project. Once you submit your request, we will find up to 4 contractors that are best suited to your project. These professionals will contact you to provide quotes.

Keep an eye out for an email from Modernize once you’ve requested quotes. We will provide you with details on who will contact you so you can start learning more about them right away! Our contractors will call or text you as soon as they’ve reviewed your quote, which could be anywhere from two minutes to 24 hours.

No! Modernize is always 100% free to use. Our service allows you to find and connect with local professionals without any cost.

Modernize thoroughly screens home service professionals based on licensing, reviews, and previous work history to ensure homeowners receive top-quality services.

Give us a call on our Homeowner Support line at 888-213-0422. This will connect you to our monitored voicemail, and you will hear back via email within one to two business days. You can also refer to our  Contact page for more options on how to reach us.

Modernize powers cost information featured in cost calculators and guides using evolving AI technology, which closely analyzes real homeowner experiences and project cost data across the United States. We validate those estimates using real time data provided to us by our trusted home improvement partners, who actively work to complete projects for homeowners across the country. You can learn more about our methodology here.

Modernize is a marketing services platform that helps contractors find their next jobs at an effective marketing cost. Our media teams are dedicated to finding homeowners wherever they are, whether it’s on social media platforms, online news outlets, or through search engine optimization (SEO) and search engine marketing (SEM). Through trusted and compliant means, Modernize acquires the homeowner’s intent and can deliver them to you in different ways:

• Live Transfers: Real-time connections with pre-screened homeowners ready to talk.
• Inbound Calls: Direct calls from homeowners ready to discuss their home improvement needs.
• Leads: Interested homeowners delivered straight to your CRM in real time.
• Branded Programs: Strategic review management and branded ad campaigns on BestCompany.com, boosting brand visibility and loyalty.

Modernize is constantly evolving its product offerings to maximize the benefit home improvement service providers are receiving by partnering with us. We have four different ways that we can deliver to you a homeowner expressing intent.

Branded Programs: Our Branded Programs boost brand visibility and customer loyalty through a partnership with BestCompany.com. We build a branded profile to collect praise and recommendations, guiding high-intent homeowners to your team. This service includes dedicated landing pages, strategic review management, and broad-based media programs, running branded ad campaigns on your behalf to enhance your brand’s presence and drive conversions.

Live Transfers: Live Transfers connect your sales team with pre-screened homeowners in real-time. Each lead is vetted and validated for homeownership before being transferred, ensuring high engagement and readiness to talk. This service enhances efficiency by saving you time on lead chasing, allowing you to focus on closing deals. Available across various trades, Live Transfers streamline your sales process and maximize productivity, directing high-intent homeowners straight into your sales pipeline for immediate engagement.

Inbound Calls: Homeowner calls are routed directly to you. Inbound Calls connect your team directly with homeowners who are ready to discuss their home improvement needs. Through optimized call routing, each call is directed to the right person on your team, ensuring effective handling. This service enhances customer satisfaction by providing immediate assistance and improves conversion rates with real-time communication. It also offers a cost-effective solution for generating high-quality leads, helping you reduce your cost per acquisition and increase revenue predictably.

Leads: Leads are homeowners who have shown interest in home improvement services. These leads are delivered directly to your CRM in real-time, allowing for immediate follow-up. By connecting with homeowners who are actively seeking services, your sales team can focus on closing deals and increasing productivity. This service provides a steady stream of high-quality leads, helping you grow your business efficiently and effectively.

Every business is different. We work with you to decide which services would be best for you. Factors that influence our recommendations include your target market, budget, and specific goals. By understanding your unique needs, we tailor our offerings — whether it’s Live Transfers, Inbound Calls, Standard Leads, or Branded Programs — to maximize your lead flow, engagement, and conversion rates, helping you achieve optimal results.

Partnering with Modernize offers a comprehensive approach to maximizing your lead flow, engagement, and conversion rates. From initial engagement through our high-traffic media channels, including SEO, SEM, websites, and social media, we support the entire homeowner buying journey. Our products, such as Live Transfers, Inbound Calls, Leads, and Branded Programs connect you with high-intent homeowners. With Modernize, you can efficiently grow your business and achieve predictable, long-term success.

Fill out this form or call 888-991-3652 to talk to our sales team.