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Scott Burger

Scott Burger

Scott Burger is the Demand Generation Manager at Modernize.com, where he helps home service professionals grow their businesses through smart, data-driven lead generation strategies. With deep expertise in inbound marketing, paid media, and performance optimization, Scott writes about what really works in today’s home services landscape—from improving lead quality to boosting conversion rates and ROI. When he’s not refining campaign strategies, he’s sharing practical insights to help contractors win more homeowners.

Most Recent

Articles, Contractor Resources

Plumbing Leads: How Contractors Attract and Convert High-Intent Homeowners

Plumbing is one of the most essential home services. Homeowners can’t wait when they have a leak, clog, or broken fixture. Whether your…

How to Generate High-Quality Stairlift Leads for Your Mobility Business

Homeowners invest in stairlifts to improve accessibility, safety, and quality of life. Whether your company specializes in straight,…

Articles, Contractor Resources

How to Get Foundation Repair Leads: Proven Strategies to Grow Your Foundation Repair Business

Homeowners invest in foundation repair to preserve property value, ensure safety, and prevent costly structural damage. Whether your…

Articles, Contractor Resources

How to Get Siding Leads: Proven Strategies to Grow Your Siding Business

Homeowners invest in new siding to improve curb appeal, energy efficiency, and protection against the elements. Whether you specialize in…

Articles, Contractor Resources

How to Get Solar Leads: Proven Strategies to Grow Your Solar Installation Business

The residential solar industry continues to expand as homeowners look for ways to reduce energy costs and invest in sustainable technology.…

How to Get Insulation Leads: Proven Strategies for Growing Your Contracting Business

For insulation contractors, steady homeowner demand is the key to keeping crews busy and revenue consistent. Whether you specialize in…

Articles, Contractor Resources

How to Get Bath Remodeling Leads: Strategies to Grow Your Remodeling Business

The bath remodeling market continues to expand as homeowners invest in updating outdated bathrooms for comfort, functionality, and style.…

Articles, Contractor Resources

How to Get Replacement Window Leads: Proven Strategies to Grow Your Window Business

Growth in the window replacement business depends on connecting with homeowners who are ready to improve comfort, efficiency, and curb…

Articles, Contractor Resources

How to Get Roofing Leads: Proven Strategies for Growing Your Roofing Business

In the competitive roofing industry, steady homeowner inquiries are the foundation of growth. Whether you focus on repairs, replacements,…