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Articles
Harnessing Home Improvement Leads: Your Roadmap to Success with Third-Party Marketing Services
Finding homeowners who are actively seeking to start a project can be challenging for home service professionals. Many home service…
Articles
The Amazonification of Home Buying
Take a beat and think about this: once upon a time, the idea of getting into cars with strangers or bunking in someone else’s bed…
Articles, eBooks
Leveraging Independent Living Trends for Business Success
Modernize’s recent independent living and home accessibility survey of nearly 11,000 homeowners over December 2023 to January 2024 shows…
Articles
AI and Media Trends Transforming Home Services Advertising in 2024
For a long time, the shift of ads to the internet has been changing how we buy and sell things. Now, artificial intelligence (AI) is…
Articles
Adapting to Uncertainty: The Growing Need for Lead Generation in a Shifting Market
“Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.” This statement, familiar in…