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How to Improve Your Customer Service
Customer service is the direct connection between your company and clients. When your customers are happy with the service they are receiving, they are likely to come back when they...
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How to Know if a Lead Generation Source is for You
Do you have enough home improvement leads to maintain a full schedule? Lead generation can make the difference between staying busy or losing out on business. Even in the slow...
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How Contractors can Stand Out from Competition
The start of the COVID-19 pandemic sparked interest in homeowners who want to upgrade their living space, and demand is continuing to grow. For example, recent statistics show that home...
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How to Handle the Roofing Material Shortage
Roofing contractors are experiencing similar challenges as other construction and home improvement providers: supply chain issues, increasing prices, materials delays, and more. Even though the price of roofing supplies continues...
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3 Ways to Get More Appointments with SMS Marketing
On a daily basis, customers only open about 20% of emails. However, according to Hatch, 95% of texts are open and read within the first three minutes. With faster open and...
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How to Level Up Your PPC Campaigns Part 2
When running PPC campaigns, it is vital to make sure you use optimal strategies to get the best ROI for every dollar spent. In today’s part two of leveling up...
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3 Strategies to Improve Your Keyword Creation
A successful online marketing campaign connects customers with the products or services that match their interests or desires. Using the right keywords as part of your online advertising campaign makes...
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Email Marketing for Home Improvement Contractors 101
Effective email marketing builds relationships with leads and maintains connections with current and past customers. As a home improvement contractor, investing in your email marketing list expands your marketing strategy...
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The Three Best Strategies to Track Your Marketing and Sale ROI
As a business owner, you know that it is essential to invest in marketing to bring in new customers. But are you proactive about tracking the results of these campaigns...