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The Evolution of Solar Lead Generation

Updated: Written by: Catie Bonner

The solar industry has changed drastically in the past 10 years – even the past 5 years! With rising demand comes the evolution of digital marketing in the residential solar space. Modernize partnered with Horizon Solar Power to present a webinar on the evolution of solar lead generation including topics like:

  • Competition that you face as a residential Solar contractor,
  • How sales teams can evolve to approach homeowners in today’s Solar market,
  • Horizon Solar Power’s solution to reducing their cost per lead,
  • The pros and cons of exlclusive vs. non-exclusive leads, &
  • How Horizon Solar Power learned to love lead generation through their partnership with Modernize.

Click here to watch the webinar recording!

Interested in growing your solar business? Contact us to learn more!

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About Catie Bonner

Catie is a home improvement expert based in Austin, TX and writing content for modernize.com. Catie has been writing, editing, and publishing trustworthy content for 10+ years.

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