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Podcast
How to Manage Lead Sources and Turn Converted Leads to Sales
Join us for an inside view of Jacuzzi and their efforts to implement digital marketing in the home improvement ecosystem. We will be talking with Dave Azer, VP of Marketing,...
Articles
Exploring the Pandemic’s Impact on Homeowner Project Preferences
It is no surprise that the impact of the COVID-19 pandemic affected both business owners and consumers. Understanding these trends is critical to helping your business stay relevant amidst the fluctuations occurring nationwide – and around the...
Articles
Are Leads Costing More Because of the Labor Shortage?
The current labor shortage has been an unfortunate ongoing issue. This is even more apparent with the arrival of COVID. With the arrival of COVID-19, the home improvement industry has...
Articles
How to Address Homeowner Pain Points for Bathroom Remodeling
Do you notice the same conversation themes coming up when consulting with homeowners about bathroom remodeling projects? As you identify these patterns and common talking points, pay attention to the frequently asked questions...
Articles
Modernize Home Services: A Great Investment to Boost Your ROI
Running a successful contracting business requires a delicate balance between serving current customers and investing in home improvement lead generation to bring in new clients. As your team delivers on current projects, it is essential to...
Podcast
2021 Homeowner Insights with Modernize's Cassie Morien
In today’s episode of Modernize’s Built Better podcast, we’re diving into our latest homeowner surveys and discussing the dynamic shift in homeowner project preferences and pain points. We will explore...