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Contractor Resources

Contractor installing new kitchen cabinets

Articles

Are You The Ultimate Remodeling Expert?

The most important tactic in achieving your goal of closing more deals, is proving that you are the ultimate remodeling expert. Yes, homeowners want to learn more about the cost of the project, but the most important concern is the final result. Often, homeowners are willing to spend a bit more money if they know…

Podcast

[Podcast] Built Better: Solar Disruption = Customer Experience Wins

 Built Better: Solar Disruption = Customer Experience Wins Join us for an inside view of Freedom Forever and their mission to disrupt the solar industry with first-class customer experience.  Freedom Forever is a solar company who is innovating the marketplace. From managing an inside sales team, working with homeowners who are concerned about the…

Homeowners looking at a phone on the floor of their living room

Testimonials

Case Study: How ABC Seamless of Nebraska Wins With Speed To Lead

Modernize + Hatch Case Study Missed Opportunities ABC Seamless of Nebraska is the largest single group of the ABC Seamless Franchise. This means that Jesse Barlean, Marketing Manager of ABC Seamless of Nebraska, moves quickly and oversees a wide variety of marketing channels. Lead Generation through Modernize is one of those strategic channels. Each week,…

Webinars

Webinar: Weathering The Off Season

Webinar: Weathering the Off-Season  Our home improvement industry thrives nine months out of the year. It is winter that brings a sharp change to homeowners’ project timelines. Because of the costly travel and expenses that accrue during the holidays, homeowners typically pause, cancel, or delay their home projects till the spring.  But this year, nothing…

Articles

5 Tips When Sending Appointment Confirmations

Schedule coordination is a critical detail in all industries, but especially for home remodeling contractors when moving from one job site to the next. To stay on track, and on time, with your workday it is essential to have a good appointment scheduling system in place. Not only do you need to keep track of…

Articles

How Confidence Sells in The Home Improvement Industry

Communication with potential clients is more than the words you speak or the numbers in a project estimate. Homeowners often make buying decisions based on their emotions. It is important to evaluate the messages you are conveying during each interaction. When you exude confidence, it helps better position  your experience, knowledge, and quality workmanship skills.…