Catie Bonner

Catie is a home improvement expert based in Austin, TX, with areas of expertise in interior remodeling (bathrooms and kitchens), gutter replacements, and hot tubs, among others. She has an extensive background in research and fact-checking, holding a B.A. from Fordham University and an M.F.A. from the University of South Carolina. Catie has been writing, editing, and publishing content for 10+ years.

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Articles
Four Ways to Attract the Attention of Qualified Gutter Leads
Home improvement contractors will agree that attracting homeowner attention is critical to converting leads into paying customers. To do…
Articles
3 Ways to Attract Top HVAC Talent
Many owners in the HVAC industry have been facing a worker shortage for years. As a result of the increase in demand and reduced…
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Increase Your Sales by Understanding Homeowner’s Needs
Home improvement marketing is more than paying for a few ads and hoping that the right homeowners will see your services. If you want to…
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How to Improve Your Sales Cycle
Lead generation is the key to success for home improvement businesses. How are you connecting with homeowners who are seeking your…
Built Better Podcast
Entering the New Age of Contractor Marketing with Spencer Powell
On this episode of the Built Better podcast,  we’re welcoming Spencer Powell, CEO of Builder Funnel. Spencer Powell has been the leading…
Articles
How to Develop a Strong PPC Campaign
Digital marketing is one of the most effective ways to spread brand awareness and help you convert leads to paying customers. Not only does…
Articles
How Technology is Changing the Home Improvement Industry
As more and more homeowners are going online to find their contractors, home improvement businesses must stay with the “technology…
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Latest Homeowner Trends: Pursuing Flooring Projects in 2021
With many property owners investing in renovations this year, home improvement projects are moving forward. While all contractors are…
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Contractor Marketing Strategies for the Fall of 2021
Most contractors can agree that business development is challenging. First, you need to know where to connect with homeowners who need…