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Articles
Get the Most from Your Leads During Economic Uncertainty
This summer, we released our annual Homeowner Sentiment Report findings, resulting from a recent survey of more than 23,000 homeowners. It includes a special set of questions regarding homeowner stressors, such as...
Podcast
Inflation: What Contractors Should Know
We talk to Nikolas Scoolis, Manager of Housing Economics at Zonda Research, about the current state of the economy, inflation, and how it is impacting the home improvement industry. Find...
Webinars
Annual Modernize Homeowner Survey 2022 Webinar
Understanding homeowner behavior is the key to running your business better. Each quarter, we survey thousands of homeowners who are requesting quotes on their home improvement projects. We dig into...
Articles
Three Must-Haves for a Contractor's Call Center
Whether you already have a call center or are considering one soon, you should know what the contractors with successful call centers are doing. Many use different tools to improve...
Articles
The Current Economy: What Contractors Should Know
This summer, we released our annual Homeowner Sentiment Report, an analysis of data collected from a recent survey of more than 23,000 homeowners. It includes a special set of questions...
Articles
How HVAC Pros Can Keep Marketing Costs Low
It is not viable for HVAC and home improvement marketing to eliminate marketing costs. Instead of cutting the marketing budget, every contractor needs to understand how to reduce marketing costs...