Articles
Turn More Leads into Projects: Nurturing Tactics for 2025
Chances are you’re not going to get a signed contract back on the day you make contact with a home improvement lead—even if your work is wildly impressive, the client is completely enamored by your professionalism and demeanor, and your references are squeaky clean. No matter how ready you are for the project, a contractor…
Articles
Modernize Guide to 1-to-1 Consent for Home Services Professionals
What Is Changing? Due to updated FCC regulations involving the Telephone Consumer Protections Act (TCPA), home services professionals, including those using leads from Modernize, are now required to have obtained prior express written consent (PEWC) from consumers before reaching out by phone or SMS. To ensure compliance, Modernize has made enhancements to its lead generation…
Articles
Water Damage Leads: How Contractors Attract and Convert High-Intent Homeowners
Homeowners seek water damage restoration services when unexpected issues occur… burst pipes, flooding, roof leaks, appliance failures, or storm impacts. Whether your business specializes in emergency water extraction, structural drying, mold remediation, or reconstruction, your success depends on connecting with homeowners who need immediate, reliable help. This guide explains how water damage restoration professionals can…
eBooks
Gain insights from a record-breaking 150,987 homeowners, covering key trades like Windows, Roofing, HVAC, and more.
Partners & Tools
10 Tips to Close More of Your Modernize Leads [Hatch Partner Highlight]
We love to share industry insights from our valued partners. This partner highlight is from Hatch, an AI-powered customer communication platform for sales and service teams. Solutions like Modernize can help you get more leads, but if you want to translate those leads into revenue, you need to know how to close them and keep…
Articles
Find Profitable Lead Sources with Modernize’s Feedback Loop
Like most contractors, you probably know that marketing and advertising are crucial to your top line, but do you understand the entire journey homeowners take to become your customer? Modernize unveils what no other company can – comprehensive data tracking throughout the entire journey from homeowner interest to a completed project from the leads you…